August 22, 2017
What Is White Label? Printaura is a white label service. You've probably seen this term thrown around before, but might not know what it actually means. White Label simply means that we do not brand the products we print on. We know that the designs are yours, and the customers are yoContinue Reading ?
April 19, 2016
Branding Basics Before you start obsessing over what shade of blue to use in your logo or what font to use on your shop’s home page, you should stop and make sure that these decisions are being guided and driven by something. It's so easy to get lost in the details if you haven't sortContinue Reading ?
December 29, 2015
What Is A Hang Tag? A hang tag is a label that hangs from a product. Hang tags come in all shapes and sizes and appear on a variety of products. Adding a hang tag to your products allows you the opportunity to build brand identity and help set your brand apart. Why Use A Hang Tag? BraContinue Reading ?
December 01, 2015
What Is A “Pack-In”? We've been getting a lot of questions about "pack-ins" lately, so we decided it was time we wrote a blog on the subject! So what is a "pack-in"? A “pack-in” is an item you include with your shipments as a bonus! A pack-in is usually an inexpensive, fun, promotionaContinue Reading ?
A common mistake that businesses make is thinking that fulfilling an order should basically be the end of their interaction with a customer. In reality, shipping a customer's order is a great opportunity to continue building a relationship with them. Every existing customer has the poContinue Reading ?
March 24, 2015
Many t-shirt companies they want their products sold to appear to be branded whether or not they actually created the physical shirt that was printed on. In doing so many want to remove the default manufacturers tags and add your own tag to build your brand. Removing the tags is onlyContinue Reading ?
March 11, 2015
An awesome hang tag is an important part of branding strategy. If your tag looks cheap, customers may think that your product is of low quality. If you sell or market products at the retail level, or even if you sell clothing or accessories online, you know all too well the importancContinue Reading ?